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French Style

Working on a campaign for Oui by Yoplait, Ayang Cempaka illustrates how to bring a piece of France into your home.

The advertisement feature invites the reader to create their own French style with Yoplait's new layered desserts as well as giving tips and inspirations to recreate the ambience from French streets and homes. Appearing online, the ads use a clever invitation to engage the reader in a lifestyle scenario which ultimately reveals how you could re-use the yoghurt pot for some French styling, or craft other ideas and textures in the home for that European vibe. See examples at Better Homes & Gardens and RealSimple.

digital

food and drink

naive

interiors

lifestyle

objects

france

homeware

ayang cempaka

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