packaging design beer label for a craft brewery

Seasonal Beer

Donough O'Malley is commissioned to design a beer label for a craft brewery in Canada.

Avant-Garde Artisan Brasseurs asked Donough for an illustration to use on their Renaissance beer - a Spring beverage which is their first in a series of seasonal beers. Being a Maibock beer, with it's origins in Germany, Donough has created a proud goat figure, he explains, "Billy Goats are often used in imagery for this beer, due to it sharing the same word in German, 'Ein bock'".

design
stylised
graphic
animals and nature
packaging
animals
power
beer
label
donough o'malley
goat
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