T-Shirts on the Gold Coast

The brand, which is backed by the Gold Coast tourist board, wanted to create a series of beautiful T-Shirts aimed at locals and hipsters as well as tourists. Sarah says "They got a handful of local artists to pick their favourite suburb, beach or location on the GC and design a 4 colour tshirt print. I was inspired by the 60s heyday of the Surfers Paradise resort when it was all neon signs, saturated colours and for a small fee, Al The Suntan Man would spray you with SPF 0 on the beach (mainly vegetable oil!)" The shirts will be launched on April 1st via @theundercurrentofficial on Instagram.