Kleenex's "Let It Out" promotion is shown in paper cuts

Kleenex Funny & Sad, In & Out, Yum & Yuk

Medium: paper sculpture
Client: Kleenex

Paper cut images highlight the potential positive and negative outcomes for Kleenex "Let it out" campaign. 3d paper cut image of a chef and the associated situations resulting from his cooking triumphs (yum) and failures (yuck), a tennis player winning (In) and losing (Out), and a reader reading a positive novel (Funny) and a tragic novel (Sad)

About Gail
Gail Armstrong has been creating paper sculptures for over 25 years and her enthusiasm for the medium hasn’t waned one snip. She still wants every image she creates to be better than the last, and she has cut, embossed, folded and glued her way to a cabinet full of creative industry awards. Her clients simply love her unique ability to turn a flat sheet of paper into an amazing work of art.
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